Senior Account Executive

Text 100 is a global boutique PR consultancy. For over 25 years we’ve worked with some of the world’s most innovative companies. You’ll also see many well established global brands in our Italian client list: AMD, Lenovo, PayPal, Kroll Ontrack, Skype, Alcatel-Lucent, SanDisk etc.
Text 100 is now looking for an Account Executive/Senior Account Executive to join the Italian team. You will be a highly proactive media story and results generator, who is well organized and who works well within a busy team.
The successful candidate:
o Produces high-quality written PR material in a timely manner. Proficiency is expected in all areas of day-to-day writing including monthly reports, press releases, action documents, briefing documents, case studies and letters.
o Participates in cross company activity as agreed with your manager.
o Takes ownership of specific projects and tactics (e.g. events, features, news announcements and review programs).
o Demonstrates knowledge of the press, including titles, contracts, contacts, publishing houses and what their focus is and effectively manages news announcements and feature programs
o Liaises with clients effectively and inspires their confidence and trust, demonstrating that you understand the markets in which they operate
In order to be successful in the Account Executive role we are looking for someone who:
o Fluent written and spoken English is required
o Media aware – you know how to track features and approach media and keep your clients in the limelight
o Existing relationships with national, consumer and technology media and bloggers; ability to build strong press relationships and gain coverage for clients
o Ability to manage Social/Digital media projects
o Excellent organisational and time management skills
o An ability to juggle multiple tasks with a good attention to detail
o A strong drive to meet deadlines and work under own initiative
o Outstanding writing skills with an ability to write press releases, client reports, email pitches and client emails
o Strong interpersonal skills – for dealing with the media, colleagues and clients
o Creativity – particular ability to craft media stories and spot newsworthy angles
o Passionate about learning quickly and takes on increased responsibilities within the consultancy over time
o Team player with excellent communication skills
o Solid previous experience working in a PR role

If you would like to apply for this opportunity, please send a CV and covering letter outlining your passion for PR to